Rhinegeist movie night

As an intern at Rhinegeist Brewery, one of my favorite responsibilities was coming up with unique visual identities for internal and external events. Movie Night is a reoccurring event held in the taproom with the objective of driving in evening business on the week days. For this project, I developed a visual identity, posters, tickets, large taproom activations and small signs, social media posts, and edited movie trailers.

The aesthetic was inspired by drive in movie theatres, and design considerations were made to ensure that the system could successfully be altered based on the movie being featured.

https://www.instagram.com/p/CR664UVlmPE/